Thinking Process
• Consumer-centered
  Qualitative Research
• Plain Language
• Visual Communication
• Consumer Processing

 Our Awards and Recognition

Our rigorous and iterative design thinking process—grounded in consumer-centered qualitative research—helps us explore how consumers understand and make sense of information.

We integrate the knowledge and skills from plain language, visual communication, and consumer processing to help you explore, discover, and learn about your consumers and create information that consumers can understand and use.